top of page
This rebrand revisits a previous packaging concept, Mcintea, to showcase how my skills and style have evolved, along with my changing perspective on design.
While the original focused on pattern-based packaging, this updated version brings a much more vibrant and energetic feel, aligning with the dynamic nature of popular tea brands today, such as Bird & Blend and Clipper Tea.
When designing the previous packaging, I lacked clear direction and consistency, overlooking the customer experience.
My goal was a handmade feel, especially with the leaf details on the logo, but insteaed resulted in looking messy and incomplete. With only the front & back being designed the outcome looks rushed.
Previous Logo
Current Logo
Gallery
bottom of page